 "Founding
Father"
Specialty Coffee Assoc. of America
 "Founding Father"
The Roasters' Guild
The Schoenholt family has
been championing the ideals of specialty coffee since clipper ship days.
Donald Schoenholt, the current head of the house, learned his trade at
his father's knee, cupping at age eleven, and roasting at fourteen.
His credentials include a lifetime of background in all facts of coffee
culture. He has been a force for good on the American coffee scene
for over 40 years now.
Don has authored hundreds
of articles and monographs on coffee subjects, many of which have appeared
in the prestigious Tea & Coffee Trade Journal, where he has served
as Gourmet Editor for over 25 years. He has contributed of his erudition
and expertise to several books on coffee, as well as to numerous governments,
private corporations, museums educational institutions and media.
Specialty coffee has become
news as it changed the way Americans think about coffee. The people behind
the ideal have become the focus of news too. Gillies and Schoenholt have
been the subjects of articles in Associated Press Newsfeatures, The New
York Times, The Sunday News Magazine, USA Today The Times of London, The
Tokyo Shimbun and virtually every trade magazine in the specialty food
and coffee fields.
Donald has been profiled
in several books on coffee including Mark Pendergrast's Uncommon Grounds
(Basic Books, 1999), and Tim Castle's The Perfect Cup (Aris Books, 1991).
Mr. Schoenholt has appeared on numerous TV and radio programs both in
the US and abroad. His stature in the trade is such that his name is generally
preceded by phrases as, "The father of America's coffee renaissance,"
and "The gourmet coffee guru."
Mr. Schoenholt, "Founding
Father" of the Specialty Coffee Association of America (SCAA) the
world's largest coffee trade group, served as Founding Chairperson of
the U.S. Specialty Coffee Task Force, and Founding Chairperson of The
Roasters' Guild, the SCAA affiliated coffee people dedicated to the craft
of roasting fine coffees. Don has served on scores of industry boards
and committees including Chairing the Forward Planning Committee of the
New York Coffee Roasters' Association, and as a founding member of the
SCAA Coffee Tasters Arbitration Panel. He is listed in several Who's
Who publications.
Donald is the recipient
of peer recognition including the SCAA award for Outstanding Contribution
to the Association (inaugural award year). He was also first recipient
of the SCAA Mose Drachman Award for excellence. He holds the Coffee
Brewing Center's "Gold Cup", and the Coffee Kids Award, for
"Significant efforts on behalf of children and families in coffee
growing communities throughout the world." In addition, Don has been
honored as international Tea & Coffee Man-of-the-Year. |